Mass Communication- A Career with a Bright Future!February 11, 2020
With the growing importance of information seeking and sharing, Mass Communication, as a distinctive academic field, has emerged as quite a popular course among students. Not only does this course teaches you the intricacy of how information is disseminated across diverse regions, but it also equips with the knowledge about the psychological impacts that media exerts on the common populace. Moreover, studying Mass Communication allows you to gain deeper insights into the distinct horizons of the world that drive culture, economy, and the nation as a whole.
Therefore, if the idea of sharing information with others and learning about the world around you brings satisfaction, then this is a field you should certainly consider. This article will help you understand the eligibility, career scope, and future job prospects after pursuing a Mass communication course. Read on to learn more.
Mass Communication Versus Journalism
There is a common misconception that the Mass Communication course is similar to that of a journalism degree. That is so not correct. Even though Mass Communication and journalism are often used interchangeably, these two disciplines differ profoundly in their course structure and their approach regarding the dissemination of information. Journalism is a predictable field and is more concerned with providing meaningful information to people, which are more or less news-oriented.
On the other hand, Mass Communication takes a step further and involves sharing information without any intent of recent events. However, the two meet at the common goal of circulating information that impact masses- either at the local or national/international levels. It is worth noting, however, that a graduate in Mass Communication course can opt for working in the journalistic field and vice-versa.
A Mass Communication degree is hugely welcoming and it invites applications from students of all streams (i.e., Science, Arts or Commerce). One can enter into this exciting field after their 10+2 by enrolling in a B.A in Mass Communication course. However, if you are already a graduate, you can still apply for a regular M.A in Mass Communication course regardless of the subject of your graduation.
There are many colleges and universities that offer graduate and post-graduate programs in Mass Communication. Among a few of the good private media- learning institutions in India, one is the Manipal Institute of Communication. The institute offers both Bachelor’s and Master’s degrees in Mass Communication, which equip prospective students with the necessary skill sets required in entering the media industry. Having a perfect blend of infrastructure, eminent pool of expert faculty, and a top-class placement cell, Manipal Institute of Communication encourages teaching students via classroom learning and practical training so that they are employment ready soon after they graduate.
Scope of Mass Communication Course
After graduating from a regular Mass Communication course, there are endless options for employment that you could actually explore. Some of the most sought-after job roles in mass communication can be categorized as –
1. Media & Broadcasting Houses
Field Reporter, News Anchor, Art Director, Production Manager, Graphic Designer, Radio Jockey, etc.
Advertising and Marketing- Creative Content writer, Marketing Manager, Promotional Head, Copywriter, Analysts, etc.
2. Journalism or Publishing Houses
Newscaster, Special Programme Editor/Presenter/Reporter, Media Interviewer, News disseminator, Correspondents, Photojournalists, Entertainment Consultant, etc.
3. Public Relations
Event Planner/Coordinator, Publicity Manager, Planner, Writer, etc.
4. Politics and Government
Policy Analysts, Speech Writer, Campaign Production, Public Information Officer, Lobbyist, Foreign language Translator, Diplomat, etc.
5. Business and Management
Communication Officer, Media Specialist, Corporate Relations Officer, etc.
From news reporting to creative writing and from communication officer to policy analysts, there are numerous and wide ranges of employment opportunities in Mass Communication courses that one can choose. While the initial salary package for a fresher in Mass Communication is around 2-3 LPA. , However, one can go on to earn up to 20 LPA with relevant experience and skill enhancement. So join B.A or M.A in Mass Communication course and share the information being a part of the media industry.
Manipal Academy of Higher education (MAHE) is a global institute of repute. Besides courses in various other fields, here are some of the popular ones that students opt for. Click on the course of your interest to find out more about it.